Inspired by the wildly successful and annoyingly ubiquitous, “I’m Not a Plastic Bag” canvas tote, the tagline geniuses at Eat My Words created a catchy and fitting slogan, “I’m Not Plastic,” for longtime client SIGG. This slogan works harder than the overly obviously and silly “I’m not a plastic bag” because both the aluminum bottle and (hopefully) the socially-responsible SIGG swigger are not plastic. (I think Paris Hilton is banned from owning one.) Speaking of scary things, did you know that 2.5 MILLION plastic water bottles are thrown away every hour in the United States?! StopGlobalWarming.org has partnered with SIGG to create this re-usable water bottle “so we can all do our part and ditch the plastic.” (Keep those plastic credit cards though and buy your own SIGG bottle online…they retail for $22 and can be purchased here.)
Thanks to our generous SIGG clients Steve Wasik (CEO, SIGG Switzerland) and Robert Rheaume (President, SIGG USA), Eat My Words has given hundreds of SIGG bottles to just about everyone who has ever visited our wildly colorful office or attended one of our blowout parties. (We think perpetual party-goer Anthony Shore of Landor has around 17.) We’re raffling off a bunch our favorite SIGG bottles as well as some of the sexy new designs at our annual Summer Fling cocktail party tomorrow night, and Alexandra just gave a free SIGG to every guest who attended her “Secrets of Success” speech at the City Club of San Francisco.
Get one today and don’t be plastic.
