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Vote For the Worst Brand Name of 2008

All year long we compile the biggest brand name “Head Scratchers” in our blog. Now you can vote for the worst one and help induct it into the Eat My Words Name Shame Hall of Fame. Based on criteria from the Eat My Words SMILE & SCRATCH name evaluation test, here are what we consider […]



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Bad to the Xohm

One of our favorite really really bad names and contender for 2008’s Eat My Words Name Shame Hall of Fame, XOHM, has met an early death. We previously ranted about this abomination as being wrong in so many many ways back in March and our opinion has not improved. The merger with Clearwire has provided […]



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Love at first sight doesn't just happen on eHarmony.

Imagine never having to spend a dime on advertising or PR because your brand name was so magnetic that people were instantly drawn to it. And your name was so infectious, your customers were excited to tell other people and generate buzz for you. We’ve seen this happen over and over again with names we […]



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NameTag®, You’re Not It

We are always amused by our competitors when they glorify their naming processes as “proprietary” methodology and come up with mumbo jumbo voodoo jive to describe what’s behind the curtain. Sometimes all that behind the curtain is empty space. Let us say it again: Everyone names things the same way, but some just do it […]



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What’s The Worst Band Name, Like, Ever?

Music Blogs > The MOJO Blog > What’s The Worst Band Name, Like, Ever? What’s The Worst Band Name, Like, Ever? Posted Fri Nov 21, 2008 3:16pm PST by Martin Aston in The MOJO Blog Puddle Of Mudd? Toad The Wet Sprocket? Or one of those terrible emo groups called things like Car Parked Selfishly […]



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