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A not very lady-like name…

Another bad name submitted by my friend, humor columnist Mary Hanna… unbelievably, this company is owned by 3 women.



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I am not making this up!

My friend, humor columnist Mary Hanna sent me this photo of a new lens cleaner that she spotted. Mary reports that she asked the clerk why they called the product “Cat Crap” and the clerk said, “Well, it made you look at it!”



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Pet Names We Love…. Cowboy & Trowser

Pets are much more fun to name than companies, products or babies. You don’t have to trademark the name, and pets are easier to please than clients. This sweet dog, is my fairy dog child, Cowboy. What makes that name so adorable is Cowboy is a girl. As her owner, identity designer Tracy Moon of […]



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Eat My Dust cleans up in Big Success Business Contest

Congratulations to Eat My Words’ client Russ Goldin of Eat My Dust™ who is one of five finalists in the Comcast Big Success Business Pitch, taking place this Thursday night at the Westin in San Francisco. As you may know, Eat My Dust is the first green commercial janitorial company in Northern California with fundamentally […]



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Two Mo' Eye Sore Head Scratchers

A newspaper in South Santa Clara, California has created a web design company called ISOARS. Ouch. What’s really a shame is they actually have some nice looking web design and a playful personality. But their name is an eye sore and no one wants to have a site that makes their eyes hurt. I mean […]



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"Notorious A.I.G." Creates New Name To Avoid PR Disaster

Thanks to our colleague Anthony Shore for tipping us off to this breaking news about those sneaky bastards at AIG. AIU Holdings: AIG Creates New Name To Avoid PR DisasterHuffington Post by Stuart WhatleyMarch 23, 2009 02:37 PMFollowing up Ryan Grim’s report from Congress last week that AIG chief Edward Liddy was looking to change […]



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The onomatopoeia for a phlegmy cough

Mik was in the hippie health section of the grocery store yesterday and came across this Head Scratcher, Umcka. I believe “umcka” is the sound one makes when trying to clear phlegm from their throat, making this irritating name an onomatopoeia, or what is also called imitative harmony (or in this case, an irritative harmony). […]



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Scientists need to stop naming things

The latest entry into the Eat My Words Name Shame Hall of fame is a Scitable, new elearning portal from the prestigious Nature Publishing Group, the world’s leading publisher of science. Created by mad scientists, this name was tested on lab rats. Thanks to Igal Gabbay for alerting us to this unfortunate blunder.



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Shut Up & Spoon Me – Now Available Online

It seemed as if Hell would freeze over in frozen yogurt before this happened, but after months of anticipation, Spoon Me loot is finally for sale online. Now you can buy your own “Shut Up and Spoon Me” t-shirt and stop trying to steal mine. As most of you know (because we talk about it […]



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Tender, Juicy Obama Fingers Hit the Shelves

Our friend and fellow namer Anthony Shore tipped us off to this unfortunately-named new product, as reported in the dishy German blog Spiegel Online International:Tender, Juicy Obama Fingers Hit the ShelvesBy Charles HawleyA German frozen food company hopes to raise sales with a new product: Obama fingers. The tender, fried chicken bits come with a […]



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Wha'chu talkin' 'bout, Willis?

The Sears Tower, America’s tallest building, is being renamed The Willis Tower as a result of a major new tenant, Willis Group Holdings. That’s it. We just could not resist the post title.



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