The Wall Street Journal
The Wall Street Journal is arguably the most influential business publication in the world. As such, we were honored to have our SMILE & SCRATCH TestTM
published in its entirety with commentary.
Entrepreneur – NEW!
Alexandra gives expert advice in this widely-Tweeted 2013 article, “10 Questions to Ask Before Naming Your Business.”
American Express OPEN
This 2012 article, “How to Pick a Name for Your Business,” is packed with sage naming advice from Alexandra and other industry pros including our pals Phil Davis and Zoe Sexton.
Inc. contacted their go-to naming resource, Alexandra, for an article called “How to Choose the Best Name For Your Business.”
Inc. Technology offers the ultimate resource for small business technology issues, offering easy-to-follow solutions for the thorniest tech tangles. In the article entitled “Is Your Domain Name Killing Your Business?” Alexandra spells out how to prevent the suicide.
Alexandra shares naming tips for Entrepreneur’s StartUps magazine, which is seen by nearly 3 million people who read the magazine and visit the website each month.
Intuit Small Business
“How to Choose the Right Name for Your Business”
“Don’t Give Business a Bad Name”
Go To Play Everyday
Alexandra is interviewed by the charming Bill Duese for his radio show about people who get paid to play
Read about Alexandra’s creative brand name and tagline solution for Cindy Light, an entrepreneur with two completely different businesses
Read where Alexandra got her business inspiration in, “Frozen Yogurt to Vacuums, Woman-Owned Firm Breaks into the Naming Industry”
Discover how Alexandra beat the odds by launching a business without a college degree in, “The Importance of Street Smarts”
Alexandra is the featured brand name expert in the helpful article, “Choosing a Company Name: 5 Things You Need to Know.”
“How to create brand names that stick”