Blog

Literally Eating My Words at Spoon Me

In town for Spoon Me founder Ryan Combe’s wedding over the weekend (see next post), thanks to the GPS in my rental car, I managed to hit two Spoon Me locations (and eat Spoon Me at the wedding) in less than 8 hours. Spoon Me is the name that Eat My Words is the most […]








Continue reading

Announcing a fresh new name for Second Chance Coffee: I HAVE A BEAN

When some people thought the name Second Chance Coffee implied that the beans were recycled, the founders knew it was time for a name change. The name Second Chance stemmed from the mission of the company – to help ex-offenders help themselves by providing gainful post-prison employment, job training and a community of acceptance. The […]








Continue reading

What we all need is a Tightwad Bank. Take that WaMu!

We didn’t name Tightwad Bank, but we kind of wish we did. Especially these days, depositors might opt for a fiscally constipated bank. Granted it is one small branch at the moment, but what fun to brand it for the next stage. They are already selling shirts, hats and mugs. That’s great, but we think […]








Continue reading

Spoon Me a healthy, green yogurt shop

Spoon Me franchise owner Carolee Millet, left, and Spoon Me founder and CEO Ryan Combe inside the new Sandy location. The interior is eco-friendly and the yogurt had no artificial ingredients. Spoon Me a healthy, green yogurt shopBy Lesley MitchellThe Salt Lake Tribune09/16/2008 SANDY, UTAH – You won’t find the typical vanilla, chocolate or strawberry […]








Continue reading

Frigid, Mixin' Vixens Stuff a Sock In It

If you guessed that Frigid, Mixin’ Vixens, and Stuff a Sock In It are all cool brand names created by Eat My Words, congratulations! Bonus points if you figured out that Frigid is the name of a gourmet ice cream store, Mixin’ Vixens is an all-women bartender service, and Stuff a Sock In It is […]








Continue reading

TechCrunch – hopefully the products are waaaay better than the names

TechCrunch50 says this about itself. They have a “simple goal: find the best start-ups and launch them in front of our industry’s most influential VCs, corporations, fellow entrepreneurs and press. For companies who raise a gazillion dollars in venture funding, you would think they could fork over some money on a name. But, noooooooooooo. These […]








Continue reading

Have Your Cake and Invest It Too

Our 2007 “Client of the Year,” Cake, is the subject of a gushing write up in today’s TechCrunch. It also introduces us to the latest Cake name extension Cakedex. If you get a chance, also stop by and take a nibble at The Slice, Cake’s weekly video market wrap-up. It’s kind of like a smarter, […]








Continue reading

On the Radio – Alexandra Explains Money Making Marketing Method

Alexandra’s latest appearance on PR 101 Radio had her discussing how to monetize your company name and how to avoid costly naming mistakes. (Listen here). She spoke at length about one of Eat My Words favorite naming clients, “Spoon Me” and how they have very creatively and successfully used their name to, as Alexandra puts […]








Continue reading

Spoon Me, Baby!

The frozen yogurt chain we named “Spoon Me” is enjoying phenomenal success… check out how wildly popular it is…








Continue reading

This BS Brand Didn't Bear Up

Our friends at Cake Financial (a company that Eat My Words named), have a post on their dishy blog concerning the recent bad news about Bear Stearns. (While on the subject, we are enjoying “The Slice”, Cake Financial’s weekly market summary video starring Steve and Sven that is funny and destined for Internet immortality.) The […]








Continue reading

SUBSCRIBE to JUICY NEWS

Sign up to get our dishy dispatch plus an immediate
FREE download of 10 Amateur Naming Mistakes and
How to Avoid Them.

Close