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The Kitchen Sink

The secret to pearly whites


We think Pray would make a great name for a home pregnancy test, but in Ghana, it’s a brand of toothpaste. I picked up a tube and have it at the office if you want to come by and see that it is indeed for real. Ghanaian’s do have incredibly white teeth, but their secret is they use tree bark. (Can’t you see it now…. NEW Crest Whitening Bark.) I have seen some pretty strange toothpaste names in my world travels. Here are some other faves…. (I picked up Darkie in Thailand around 20 years ago, but they changed it to Darlie a few years back.

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How strong is your brand name?