Get affordable naming services and work with brand name expert Alexandra Watkins for a fraction of what our corporate clients pay.

Brandon Fong hired Alexandra for Fun Size™ (previously called Name It ASAP). He wanted to rebrand his podcast from 7-Figure Millennials to something that spoke more to who he was, but would also attract the kind of guests he was seeking. Alexandra came uo with dozens of name ideas, and gave the podcast the new and improved name, Beyond Curious™.

No other investment you make in your business will last longer and get used more than your brand name. The impact of a well-crafted name cannot be underestimated. It will maximizes your success, instantly make your brand shine, and help you gain market share.

Conceiving and choosing a brand name without any professional input can cost you dearly and damage your brand. Plus, spinning your wheels trying to come up with catchy brand names can be a fruitless and frustrating process that can put you behind schedule.

A more efficient use of your time, which will result in a faster time to market, is to hire a professional. Not just anyone who calls themselves a professional namer though. Your greatest chance of naming success is to collaborate with an industry powerhouse. Specifically, Alexandra Watkins, the creative force behind Eat My Words and many of the names in our unmatched portfolio of fun and clever names, including the Wendy’s Baconator, frozen yogurt franchise Spoon Me, and the Neato robotic vacuum.

As the author of the definitive guide on brand names, Hello, My Name Is Awesome: How To Create Brand Names That Stick, Alexandra is widely recognized as the foremost authority on creating unforgettable brand names that get noticed and get sales.


Fun Size™ is the most affordable brand naming service for emerging businesses with a shoestring budget.

While our corporate clients, including Coca-Cola, Google, and Twitter (errrr, X) , pay Eat My Words up to $50,000 for full service name development packages, Alexandra understands that even our $17,500 full service package is out of reach for many new businesses and shoestring entrepreneurs. And she also knows that the smaller the client, the more willing they are to choose fun, cool, or clever names.

That’s why Alexandra created Fun Size and accepts only two of these clients a month.

Formerly called Name It ASAP, Fun Size allows people starting a company on a shoestring to get expert guidance and range of high-quality, high-value, name ideas for a fraction of what it costs to hire our naming firm for a full service engagement.

The price for Fun Size is just $6000 $2497. Remember, Alexandra only takes on 2 Fun Size clients a month. Don’t let someone else grab your spot.

To qualify for Fun Size, businesses must meet the following criteria:

  • Self-funded company
  • 3 employees or fewer
  • A desire for our unique signature style of creative, fun, clever, and or/evocative names

If the above criteria fits you, purchase your package today for just $6000 $2497, or to learn more, book a discovery call.

You’ll get creative name suggestions, a highly-productive brainstorming session, live video recording, tips, and more.

When you you’re approved by Alexandra for a Fun Size naming package, here’s what she will do for you:
• Send you an official Eat My Words’ Fun Size Creative Brief to complete
• Review your Brief with you on a 1-hour Kickoff Call
• Brainstorm 50+ creative name ideas for you
• Facilitate a 90-minute Interactive Live Call and Name Review Session
• Present you a range of creative name choices
• Share her expert opinion and advice on the names you’ve come up with on your own
• Reveal top-secret online brainstorming resources not listed in her book
• Provide personalized guidance on how to generate names on your own
• Do a 30 minute brainstorming session to help you create taglines, domain names, and more
• Send you a personalized document with all of the names and brainstorming links, along with other brainstorming sources you may not have had time to tap into
• Share the names of affordable trademark attorneys, designers, and other experts you may need to help launch your business

Just a few of the Fun Size names Alexandra has come up with:

Expect a transformational and fun creative experience.

To initiate your project, you’ll provide essential details about your brand through the comprehensive Eat My Words’ Creative Brief. This allows Alexandra to fully understand your vision and ensure she’s thoroughly prepared for your initial Kickoff Call.

Alexandra will then dedicate several weeks to meticulously crafting names for you. Leveraging extensive brainstorming techniques and tools beyond the realm of AI, she also draws upon an extensive archive of name lists accumulated over nearly two decades.

Then it’s time for the big reveal!

In your dynamic Name Review session, Alexandra will begin by evaluating any names you’ve already considered, identifying potential hidden gems and refining them further.

Following this, Alexandra will present more than 50 innovative names tailored for your brand. She will seek your input on these suggestions to further refine the selection process and explore additional names during the session as needed.

Then Alexandra will pull back the curtain and show you how she works her magic. Based on your unique needs, she will give you a customized creative experience.

You will gain exclusive access to her deep brainstorming resources—tools so pivotal to her process that they remain undisclosed in her publications and masterclasses.

By the session’s conclusion, you will possess a suite of new name ideas, along with the insights, resources, and confidence to progress with your branding efforts.

Additionally, a 30-minute follow-up call with Alexandra is included, where she can assist further by developing taglines, creative domain names, social media handles, or any other elements essential for your brand’s launch.

Your package includes session notes, brainstorming resources, Zoom recordings, and contact details for trusted trademark attorneys, designers, and other specialists to support a successful launch.

See What Clients Are Saying

“Alexandra was smart, engaging, and fun! She did a ton of preliminary research and naming based on my initial info. She shared all her secret tools and really took the time to understand exactly what I was looking for. It was definitely worth the time and money.”
– Jerett Turner

“Alexandra instantly understood what my business was about, the target demographic, how to appeal to them, the mood, the tone She just “GOT IT” and saved me so much time and effort and energy. So many people told me not to pay a company to name my business – I wasted at least six months. I should’ve gone to Alexandra right away.” 
– Paula Bennett

“It was great working with Alexandra who has an uncanny ability to jump start any product or business naming process. Expect very unique and memorable names.”
– Andrew Sofie

Alexandra was most helpful on our call helping us break a deadlock on some name options. She did her homework and in just a short hour came up with some wonderful options. We used the online tools she gave us to further vet other options on the table. I would highly recommend her to any entrepreneur before they make the mistake of choosing a real bad name.”
– Alex Frost

“We worked with Alexandra to name our sub-brand and WOW. She is a powerhouse of strategy and creativity fueled by instinct. Her process was the most efficient use of time and effort that I can possibly imagine.”

– Lisa Prange

“Alexandra managed to help me very effectively and very quickly. I needed to have a business name quickly for a business we needed to get up and running. She was genuinely interested in knowing about my business and my clients and what my new business stands for. She was friendly and very easy to work with.”
– Garth Davis

To Learn More & See If You Qualify, Book a Discovery Call

Think about how many times someone will see or say your business name. The power of an awesome name is priceless. You can’t afford to get it wrong. But you can afford investing in a name that will last a lifetime.

Because she’s busy juggling corporate naming projects and running the business, Alexandra only does one two Fun Size projects a month. So if you want to work with her, don’t wait. Purchase your package today for just $6000 $2497, or to learn more, bclick the blue button below and book your Discovery Call right now.

Frequently Asked Questions

To qualify for Fun Size, businesses must meet the following criteria:

  • Must want our style of cool names (e.g. Spoon Me fro yo, Retriever GPS for dogs, Starbloom dance academy, Gringo Lingo Spanish school, Garden Society cannabis edibles, Numberjack accounting, Chuggernaut beer growlers, Bounce blow dry bars, Pop Psychology popcorn)
  • Self-funded company
  • 3 employees or fewer
  • A desire for our unique signature style of creative, fun, clever, and or/evocative names
  • If the above criteria fits you, click below to book a Discovery Call, or read on to learn more.

How many names will I get?
You will receive a minimum of 50 names, often many more.

What’s the best way to prepare for my Fun Size™ session?
The more information you can include in your Creative Brief, the more productive and successful your session will be. Also, if you haven’t done so already, it’s suggested that you read (or at least skim) the first three breezy chapters of Alexandra’s book, Hello, My Name is Awesome.

How can I maximize my time with Alexandra?
To give Alexandra as much creative leeway as possible, provide all of the background information you’re asked for in advance, including any names you’ve come up with on your own and any words you might want to explore having in your new name. 

Will my names be trademark screened?
Due to the quick turnaround and low cost, the names presented to you will not have been screened for trademark conflicts, however we are happy to introduce you to our professional trademark screener and trusted trademark attorneys.

Will the domain names be available?
Again, due to the quick turnaround and low cost, domain names will not be screened. However, Alexandra is happy to suggest domain name modifier words for you. (No one expects new companies to have exact match domain name any more and having a modifier word in your name, e.g. Painting, will help search engines find you.)

Do you take credit cards?

Do you have payment plans?
Yes, we offer a 2-month payment plan.

How strong is your brand name?