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New In Our World

INVENTORS & ENTREPRENEURS: Learn how to use the USPTO's Patent Public Search tool (PPUBS) to search like an examiner with a free training on Wednesday, July 17, at 11:30 a.m. ET.

REGISTER HERE
https://www.uspto.gov/about-us/events/soar-presents-how-use-patent-public-search-tool-search-examiner

#patents #uspto #inventors #ip #invent #inventions #patent #patentsearch
Tune in to my lively podcast interview with Erin Marcus Marcus to learn how to conquer your business with brand names that make you shine.

Join us as we discuss the importance of names that evoke emotions and are easy to remember and the benefits of having a creative brief, avoiding names with ‘curse of knowledge,’ and offers real-life examples of successful rebranding. 

This episode is packed with practical advice for entrepreneurs, especially those in coaching and consulting, on how to create names that stand out and make a lasting impact.

https://conqueryourbusiness.com/ready-yet-podcast-with-alexandra-watkins-how-to-create-brand-names-that-stand-out/

@erinmarcusconqueryourbusiness 

#naming #brandnames #marketing #brandnaming 

Alexandra
When I came up with the name Baconator for @wendys iconic bacon cheeseburger nearly 20 years ago, I never imagined it would become a cultural phenomenon. ⭐ 🍔 Would this burger have experienced the same spectacular success with a less catchy name? Or one generated by AI? Not a chance. The name is what gives the Baconator its dynamite personality. It’s totally infectious, fun to say and puts a smile on everyone’s face.

For kicks, I asked #chatgpt4 to suggest names for a bacon cheeseburger. Here's what it spit out:

• Bacon Bliss Burger
• Cheesy Bacon Harmony
• Bacon & Cheddar Embrace
• Golden Bacon Glory
• Bacon Delight
• Ultimate Bacon Burger
• Bacon Bonanza
• Bacon Cheese Masterpiece
• Bacon Lover's Choice
• Bacon Cheese Miracle

With the exception of the ridiculously cheesy 'Bacon & Cheddar Embrace,' all of these names are predictable, safe, and uninspired.

Marketers naming a brand, can't afford to be bland. Don't sacrifice human creativity for the convenience of AI. You simply won't get the high-caliber, clever, or catchy names that a branding professional who specializes in creating this style of names has the experience to develop.

When you're marketing a brand, you need every advantage you can get. If you want a magnet for sales, publicity, and social media buzz, start with a name that sizzles. 🍔 🥓

#CatchyNames, #ProductNaming, #BrandIdentity, #BrandNames, #Marketing, #Marketers, #Creativity, #Branding, #Naming, #MarketingTips, #CreativeNaming, #FoodMarketing, #Baconator
At first glance, ChatGPT may seem like the ultimate tool for generating brand names. ✏ But is AI really the future of naming, or does human creativity still reign supreme? 👑

Discover why entrusting something as important and long-lasting as a brand name to AI alone can be a mistake.

Read my latest article, "The Imagination Limitations of AI for Creative Brand Naming" here:

https://www.linkedin.com/pulse/imagination-limitations-ai-creative-brand-naming-alexandra-watkins-carwc

#HumanVsAI #branding #marketing #brandnames #brandnaming #aicreativity #creative #creativity #creativejobs #dreamjob #marketingadvice #aichallenge
Learn The Secret to Choosing Sticky Brand Names in my latest podcast, 
Tiny Marketing, with B2B marketing expert @sarahnoelblock 

Tune in to take a dive deep into the art of naming brands and go through my foolproof framework, which is designed to help you find the perfect, sticky names for your products, brands, offers, and even podcasts.

Listen here: 
https://www.sarahnoelblock.com/tiny-marketing/ep75

#branding #B2Bmarketing #naming #brandnaming #tinymarketing
LAWYERS OF INSTAGRAM: If you're still using your business name as the name of your firm, you are missing a tremendous branding opportunity. 

Learn how to brand your business with a highly memorable name that's suggestive of your practice area, making you stand out in a sea of old-school law firm names. 

Join me for my enlightening and entertaining presentation, "How To Brand Your Firm With a Distinctive Name," at the Law Firm Growth Summit this Thursday, at 4:30pm ET. Grab your free pass to this 3-day event, going on now! 

www.lawfirmgrowthsummit.com/alexandrawatkins

#lawyers #lawyerlife #lawfirmgrowthsummit #lawfirmgrowth #lawyersofinstagram #lawfirmmarketing #lawfirmmarketingtips #attorney #attorneyatlaw #attorneylife #lawfirms #lawfirm
LAW FIRM OWNERS, grab your FREE PASS to the 3-Day Law Firm Growth Summit where I'll be speaking about "How to Brand Your Firm with a Distinctive Name."on May 23rd at 4:30 ET. 

Take advantage of the wealth of knowledge about growing your firm shared by an elite group of speakers including attorneys @moshe_amsel @thejoeyvitale @fretzinsteve, and @sashaberson (Fun fact: I have been on all of their respective podcasts.)

Get your free pass here:
www.LawFirmGrowthSummit.com/alexandrawatkins

#LawFirm #LawFirms #Attorneys #lawyersofinstagram👠🎓 #LegalMarketing #LawyerLife #lawyer #lawfirmmarketing #lawfirmgrowth
Don't miss my revealing conversation about #brandnames with the delightfully charming Brendan McGurgan of @simple_scaling on his ScaleX Insider podcast. 

Tune in to hear my proven strategies for creating highly-effective, stand-out names and monikers like @mrbeast that are easy to remember and enjoyable to refer and scalable like @mrbeastburger and @feastables.


Listen to the full episode @ https://bit.ly/3PVnKVM

#brandidentity #brandnames #brandname #branding #naming #marketingtips
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How strong is your brand name?